BOULDER CITY, Nev. – January 19, 2024 – SHOT Show® Industry Day at the Range is pleased to announce LWRC International as the official sponsor of the 2024 Industry Day at the Range First Shot and The Firearm Blog as the supporting sponsor, on Monday, January 22, 2024 at the Boulder Rifle & Pistol Club. Tim Kennedy, an American soldier and former MMA fighter, will have the honor of firing the first shot.
Industry Day at the Range created the First Shot (when) to provide one individual with the honor of firing the First Shot of the event. For this year’s event, Industry Day at the Range welcomes Kennedy, a Master Sergeant with the U.S. Army Green Berets, Army Ranger and a Special Forces Sniper, to fire the First Shot in the LWRCI Bay SR-40. Industry Day at the Range will also be donating $1,000 to First Responders Action Group, Kennedy’s foundation of choice.
“We are very excited to have Tim Kennedy joining us to fire the First Shot this year,” said Kelsey Puryear, Industry Day at the Range manager. “Tim has a very decorated and accomplished career both as a member of the U.S. Military, as well as in the mixed martial arts and media world. Everyone is looking forward to seeing the skills of a former Green Beret and Special Forces Sniper on display to kick off a big week for the industry in Las Vegas.”
In addition to Kennedy’s accomplishments with the United States military, he is also a former professional mixed martial arts fighter, the host of the HISTORY Channel’s Hunting Hitler show as well as Discovery Channel’s Hard to Kill series and a regular guest on the Joe Rogan Experience.
Kennedy will be using a firearm from LWRC International during the First Shot, the IC-9. The IC-9 will launch with three new models, the IC-9 16’ Carbine, IC-9 8.5 SBR and IC-9 8.5 Pistol in February of this year. Come see the First Shot of Industry Day at the Range 2024 for an early look.
“LWRC International is very excited to sponsor the 2024 Industry Day at the Range First Shot Event,” said David Ridley, LWRCI Vice President of Sales and Marketing. “We are honored to have Tim Kennedy firing the First Shot with LWRCI’s new release, the IC-9, which is set to launch in February.”
This event will be an exclusive opportunity to view and test a wide array of products from companies all across the shooting industry. All invited media and buyers, who are planning to attend, must register for Industry Day at the Range.
Industry Day at the Range will take place from 8:30 a.m. to 4:30 p.m., offering ample opportunities for businesses to connect, network, and showcase their products to industry professionals and enthusiasts.
For more information about the 2024 SHOT Show Industry Day at the Range visit ShotShowRangeDay.com.
Media Contact: Kelsey Puryear, Industry Day at the Range Manager
About LWRC International
Based in Cambridge, Maryland, LWRC International designs and manufactures high performance firearms. Our mission is to deliver reliable, accurate and extremely durable products. Through innovative design, engineering excellence, cutting-edge manufacturing processes, and materials technologies; LWRCI™ products are built to perform and exceed end user expectations. See the complete line of LWRCI™ advanced MSR’s at lwrci.com
About Industry Day at the Range
Industry Day at the Range™ is owned and operated by CMG Marketing & Events and Triple Curl Advertising and PR. Held annually the day before the opening of SHOT Show®, Industry Day at the Range provides invited members of the press as well as retail, wholesale and law enforcement purchasing agents the opportunity for hands-on testing of firearms, ammunition and related accessories being introduced to the consumer market during SHOT Show. The National Shooting Sports Foundation is the title sponsor of Industry Day at the Range.