Industry Day at the Range™ Announces HOIST Hydration as Official Hydration Powder Sponsor for 2022

LAS VEGAS, N.V. – September 8, 2021 – Industry Day at the Range is proud to partner with HOIST® Hydration for the 2022 event. HOIST® is set to appear as the Official Hydration Powder Sponsor of Industry Day at the Range. The event takes place Monday, January 17, 2022, from 8:30a.m. to 4:30p.m. at the Boulder Rifle and Pistol Club in Boulder City, Nevada where staff and attendees will be staying on top of their game with HOIST®.

The Las Vegas desert climate can be as harsh and unpredictable as any. With HOIST® providing their specially formulated blend of carbohydrates, electrolytes, and fluids that match the body’s osmolality, attendees will leave feeling replenished. With five flavors clinically proven to keep you hydrated longer than water available on sight hydration- no matter the conditions- will not be an issue. HOIST is so effective, in fact, it’s been chosen as the electrolyte hydration solution by the U.S. Military and authorized by the Department of Defense.

Industry Day is the premier shooting event in the industry, giving media, influencers, and buyers the opportunity to shoot and test new products for the upcoming year. The press coverage, content created, and social media reach generated immediately from this single pre-SHOT event makes it a can’t miss for all brands and products.

For those interested in exhibiting in 2022, exhibitor spaces are extremely limited and approaching sell-out. Potential participants are encouraged to register as soon as possible. Exhibitor registration is expected to close in October, or when spaces sell out.

More information can be found at

About HOIST® Hydration

Founded in 2009, HOIST was developed to fill a void in the hydration marketplace for those who serve, seek adventure, work hard and love America. HOIST’s specially-formulated blend of carbohydrates, electrolytes and fluids closely matches the human body’s natural osmolality, which means HOIST absorbs rapidly without the need for digestion. HOIST is clinically proven to keep the body hydrated longer than water does. Without any added colors, high fructose corn syrup, dyes, artificial sweeteners or preservatives, HOIST offers consumers a way to hydrate faster while consuming less calories and less volume. For more information, visit Consumers can also find HOIST on FacebookTwitter and Instagram.

About Industry Day at the Range

Industry Day at the Range™ is owned and operated by CMG Marketing & Events and Triple Curl Advertising and PR. Held annually before the opening of SHOT Show®, Industry Day at the Range provides members of the press as well as retail, wholesale and law enforcement purchasing agents the opportunity for hands-on testing of firearms, ammunition and related accessories being introduced to the consumer marketing during SHOT Show. The National Shooting Sports Foundation is the title sponsor of Industry Day at the Range.