Industry Day at the Range 2018 will take place on Monday, January 22 from 8:30AM-4:30PM the day before the opening day of SHOT Show at the Boulder Rifle and Pistol Club. The day will be split into two sessions; the first will be open to up to 1,200 invited media members who are welcome to stay the entire day, the afternoon session will open at 12:00PM to up to 700 invited buyers, dealers, distributors, and retailers. Industry Day at the Range gives invited media and buyers the opportunity to shoot and test the latest products from over 200 manufactures. With over 1,600 attendees in 2017, Industry Day continues to be the premier hunting and shooting event in the industry providing hands-on experience for attendees.
The event will take place from 8:30AM-4:30PM on Monday, January 22, the day before the opening day of SHOT Show. The day is split into two sessions; the first will open to invited and registered media at 8:30AM who are welcome to stay the entire day (4:30PM). The afternoon session will open at 12:00PM to invited and registered buyers, distributors, wholesalers/retailers, and LE/military buyers.
Attendance is RESTRICTED to invited media members and buyers in the shooting, hunting, outdoor, military and law enforcement services ONLY. Media attendance to Industry Day at the Range is by invitation only from companies exhibiting at Industry Day. The invitation process for 2018 is closed. If you are a member of the media and wish to attend Industry Day at the Range 2019, we suggest reaching out to an exhibitor you work closely with in June 2018 to request to be included on their invitation list.
This policy has been in effect for several years and has resulted in a positive experience both for exhibitors and attendees. The show is not open to the public. There will be NO ONSITE REGISTRATION. Industry Day reserves the right to revoke an invitation at any time.
All invites are submitted from companies exhibiting. The invitation process for 2018 is closed. If you are a member of the media and wish to attend Industry Day at the Range 2019, we suggest reaching out to an exhibitor you work closely with in June 2018 to request to be included on their invitation list. If you attended Industry Day 2017 and have been invited to register for SHOT Show as MEDIA, you will automatically be invited to Industry Day 2018 – you must qualify as a member of the media for SHOT Show in order to attend.
Individuals who are invited will receive an email in late October/early November with a link to register for SHOT Show. If you have been invited, you will be prompted to register for Industry Day during your SHOT Show registration process. If you attended Industry Day 2017 and have been invited to register for SHOT Show as MEDIA, you will automatically be invited to Industry Day 2018 – you must qualify as a member of the media for SHOT Show in order to attend.
Invited individuals will be prompted to register for Industry Day during their SHOT Show registration process in late October / early November.
Invited media have the ability to add up to 3 crew members during the registration process. Crew must be qualified members of the media and registered for SHOT Show as MEDIA. This does not register your crew for SHOT Show or Industry Day, simply provides them the ability to register for Industry Day during their SHOT Show registration process. If you are not ready to add crew during your registration process you can return to your SHOT Show dashboard to add crew later. Note all crew members must be registered as MEDIA for SHOT Show in order to attend. A deadline for applying and assigning media credentials may be put into effect at anytime at the discretion of the NSSF Communications team. So you must add your crew and have them provide qualifying credentials before capacity is reached. There will be NO ONSITE REGISTRATION of media or crew.
No, Industry Day is for invited members of the media and buyers only. No guests or spouses are permitted.
No, you must be pre-registered to attend.
Your SHOT Show badge also serves as your Industry Day badge. Media registered for Industry Day will have a camera icon indicating range access. All media who have registered and have been approved for credentials will receive their badge in the mail, except those residing outside the United States. International media, and anyone who did not receive their badge in advance of the show can pick up their credentials at the Media Badge Pickup Desk outside the SHOT Show Press Room, Murano Ballroom, Level 3 of the Venetian Hotel. You may also have your badge printed at the range.
Thanks to our sponsor STI International, a lunch ticket will be provided to all media in your SHOT Show packet. The ticket can be redeemed at any of the variety of food trucks located throughout the range between 11:00AM and 2:30PM. Breakfast will also be available to purchase at the food trucks from 8:30AM – 10:30AM. Water bottles provided by Media Lodge will be available throughout the range in YETI coolers. In addition, each registered attendee will receive a free coffee voucher in their SHOT Show packets, sponsored by YETI.
NSSF provides bus transportation to and from the range, the bus schedule is now available. Industry Day at the Range is held at the Boulder Rifle & Pistol Club located at 2500 Utah St, Boulder City, Nevada, approximately 25 miles south of Las Vegas.
The range map with exhibitor locations may be found here.
NO animals except for properly identified on-duty ADA recognized service animals.
NO personal firearms or ammunition allowed.
Thanks to our sponsor Peltor Sport, eyes and ears will be provided however, if you prefer your own set of eyes & ears feel free to bring those. Bring a backpack to carry items you may receive from exhibitors. Wear good walking shoes, and look at the weather report before heading out to Las Vegas.